7/1/2023 0 Comments Att mobilityToday the core purpose of mobile devices is not meant for communication only, but instead it has transformed into a life management hub. Telecommunication industry is helping firms from various sectors to render online services to their customers, through digitization. ![]() The report also gives a comprehensive overview of the threats posed to the telecommunications ecosystem. AT&T's internal analysis helps to understand the strengths and weakness of the company whereas, the external analysis gives insights into the opportunities that can act as major growth drivers for AT&T and help build revenue opportunities in this digital era. Amongst the ranking of telecom operators based on brand value in 2020, AT&T bagged the second position behind its rival Verizon with its value pegged at $59.1 billion.ĪT&T SWOT analysis is a framework to evaluate the internal and external factors that create an impact on the telecommunication industry and largely on AT&T Inc. ![]() Though AT&T has seen continuous ups and downs in its business, its performance has been reinforced by some factors like a huge subscriber base, competitive pricing plans, low cost management, share buyback events and traction for its broadband, video and telephone services.ĪT&T's mission is "To create the best entertainment and communications experiences in the world." AT&T’s vision is “to design and create in this decade the new global network, processes, and service platforms that maximize automation, allowing for a reallocation of human resources to more complex and productive work.” The USP or Unique selling proposition of AT&T is in being one of the oldest and largest provider of mobile & fixed line telephony in the US and in being the industry pioneer for offering diversified services and products in the telecommunication industry. AT&T operates as distinct and well-established brands namely, AT&T Communications providing video broadband and voice services, AT&T Mexico for wireless business, DIRECTV as TV subscription provider and AT&T startup for premium video advertising. As of January 2020, the company is known to have employee strength of more than 247,000 people. In 2015, AT&T acquired DIRECTV by spending $50 billion which made AT&T the world’s largest TV subscription provider. ![]() They have their headquarters and corporate offices in Dallas, Texas. AT&T is a public company incorporated in 1983, which provides communication and digital entertainment services primarily in the United States, along with Mexico and Latin America. About AT&T : AT&T Inc.(American Telephone and Telegraph) helps connect millions around the globe with its winning suite of entertainment, business, mobile and high speed internet services.
0 Comments
Leave a Reply. |